Job Description
We are seeking a detail-oriented and creative Marketing & Brand Executive to support brand consistency, market intelligence, and e-commerce initiatives. The role combines strategic analysis with hands-on creative execution, contributing to both brand growth and market expansion.
Key Responsibilities
Develop, maintain, and enforce brand guidelines across all marketing, digital, and communication touchpoints to ensure brand consistency and integrity.
Plan, manage, and continuously update the weekly marketing calendar, ensuring effective coordination of campaigns, product launches, and ongoing marketing initiatives.
Conduct comprehensive market research on products, consumer behavior, and industry trends to support strategic, data-driven decision-making.
Perform new market assessments to identify growth opportunities, evaluate market entry strategies, and define emerging customer segments.
Execute detailed competitor analysis, monitoring pricing strategies, product positioning, promotional activities, and messaging to strengthen competitive positioning.
Support and manage e-commerce operations, including product listings, content optimization, merchandising, and performance tracking to improve online sales effectiveness.
Strong working knowledge of major creative applications is mandatory, with the ability to independently develop, adapt, and optimize visual marketing assets across platforms.
Key Responsibilities
Develop, maintain, and enforce brand guidelines across all marketing, digital, and communication touchpoints to ensure brand consistency and integrity.
Plan, manage, and continuously update the weekly marketing calendar, ensuring effective coordination of campaigns, product launches, and ongoing marketing initiatives.
Conduct comprehensive market research on products, consumer behavior, and industry trends to support strategic, data-driven decision-making.
Perform new market assessments to identify growth opportunities, evaluate market entry strategies, and define emerging customer segments.
Execute detailed competitor analysis, monitoring pricing strategies, product positioning, promotional activities, and messaging to strengthen competitive positioning.
Support and manage e-commerce operations, including product listings, content optimization, merchandising, and performance tracking to improve online sales effectiveness.
Strong working knowledge of major creative applications is mandatory, with the ability to independently develop, adapt, and optimize visual marketing assets across platforms.
